So now you've made your shiny new feature film and it's a hit. Or at least it has the potential to be. You've shown it to a few audiences theatrically and they've hailed it as the next big thing. They've laughed, they've cried, they've wondered whyd.
Well I received my RED scarlet camera the other day. And I have to say I'm pretty damn excited. RED digital cinema is at the forefront of a revolution to put the power into the working man's hands, literally. By power I mean 4K of yummy pixel goodness.
Well the results are coming in from the screening. And I have to admit they're very, very interesting. Essentially I set up the L.A. premiere/screening as a device to showcase the film for distribution partners. And the results were quite good.